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各种食用香精的配方
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大家都在看
您可能会喜欢看:可口可乐配方
&可口可乐配方是的配方的秘密 。 As a
protection strategy started by
, the company presents the formula as a closely held
known only to a few employees, mostly
.作为一个 ， 和保护战略，开始 ，该公司提出了举行公式作为密切只知道几个员工，其中大部分 。
From Wikipedia, the free encyclopedia维基百科，自由的百科全书
A glass of Coca-Cola一个可口可乐的玻璃
The Coca-Cola formula is
's secret recipe for
. 可口可乐配方是的配方的秘密 。 As a
protection strategy started by
, the company presents the formula as a closely held
known only to a few employees, mostly
.作为一个 ， 和保护战略，开始 ，该公司提出了举行公式作为密切只知道几个员工，其中大部分 。
Contents内容
Published versions say it contains
.发布版本说，它含有 ，
， 提取物， 膏， 和 。 Alleged syrup recipes vary greatly.据称糖浆配方差异很大。 The basic &cola& taste from Coca-Cola and competing cola drinks come distinctive tastes among various brands are the result of trace flavorings such as
and spices such as
. 基本的&可乐&饮料品尝可口可乐和可乐饮料竞争主要来自和 ，各种品牌的独特口味的结果之一是这些微量香料 ， 和和香料，如 。
To this day, Coca-Cola uses a United States license to purify the coca leaf for medicinal use. 为了这一天，可口可乐公司使用了美国牌照，净化药品使用古柯叶的。
is naturally present in coca leaves, today's Coca-Cola uses &spent&, or treated, coca leaves, those that have been through a cocaine extraction process, to flavor the beverage.由于是自然存在于古柯叶，今天的可口可乐使用&花&，或治疗，古柯叶，那些过程是通过一个可卡因提取，以风味的饮料。 Some contend that this process cannot extract all of the cocaine
at a molecular level, and so the drink still contains trace amounts of the stimulant.
currently refuses to comment on the continued presence of
leaf in Coca-Cola.
有人认为这个过程不能提取可卡因所有的在分子水平等饮料仍含有微量兴奋剂数额的。
的目前拒绝发表评论的存在继续叶可口可乐可口可乐。
A court case in Antalya, Turkey mentioned
dye in Coca-Cola, but the company denies it currently uses the dye.
一个案件在安塔利亚，土耳其提到染可口可乐在可口可乐，但该公司否认它目前使用的染料。
Kosher Coca Cola , produced for
, is the closest formula to the original that can be purchased in the United States. 犹太可口可乐 ，为生产 ，是最接近原始公式的国家可以在美国购买的。 It is sold in 2-liter bottles with a yellow cap marked with an OU-P, indicating that the
certifies the soda as
, or with a white cap with a CRC-P indicating that the certification is provided by the
.它是一个黄色的销售上限2升瓶P标有欧阳，表明证明，作为纯碱 ，或以提供一个白色的帽子，是华润磷表明认证在 。 While the usual Coca-Cola formula is kosher, during Passover
do not consume
, which prevents them from consuming
(HFCS).而一般可口可乐配方是犹太教的逾越节，在不消耗 ，防止他们从消耗 （高果糖浆）。 Even sugar-based formulas would still require certification of both the formula and the specific bottling plant, as the strictures of
on Passover are far higher and more complicated than usual kosher observance.即使是糖基公式仍然需要双方的工厂认证公式和具体装瓶，作为狭窄在逾越节是远远更高，更复杂的比平常遵守犹太教。 This variety is also consumed by some who view sugar-based cola as tasting better and more natural than HFCS-based soda.该品种是由一些谁也消耗视品尝糖的可乐更好，更比玉米糖浆的天然苏打水。
This recipe is attributed to a diary owned by Coca-Cola inventor,
, just before his death in 1888.这食谱是由于发明人，拥有可口可乐日记可口可乐 ，就在他1888年去世研究。 (US measures).
（美制单位）。
Ingredients:成份：
1&oz (28&g)
citrate 1盎司（28克） 柠檬酸
3&oz (85&g)
3盎司（85克）
1&US&fl&oz (30& 1&imp fl&oz)
1美元液体盎司（30毫升; 1小鬼液体盎司）
1&US&qt (946& 33&imp fl&oz)
juice 1美元QT间（946毫升; 33进出口液体盎司） 汁
2.5&oz (71&g) &Merchandise 7X& 2.5盎司（71七）&商品7倍&
30&lb (14&kg)
30磅（14公斤）
4&US&fl&oz (118.3& 4.2&imp fl&oz) powder extract of
(decocainized flavor essence of the coca leaf) 4美国液体盎司（118.3毫升; 4.2小鬼液体盎司）粉提取 （古柯叶decocainized香精的）
2.5&US&gal (9.5&l; 2.1&imp gal)
2.5美国加仑（9.5升的2.1小鬼加仑）
sufficient 足够
Merchandise 7X:商品7倍：
&Mix caffeine acid and lime juice in 1 quart boiling water add vanilla and flavoring when cool. Let stand for 24 hours.& &混合咖啡因酸和酸橙汁1夸脱沸水添加香草和调味时凉。让24小时的立场。&
This recipe does not specify when or how the ingredients are mixed, or the flavoring oil quantity units of measure.这食谱没有说明何时或如何的成分混合，或调味油衡量数量单位。 This was common in recipes at the time, as it was assumed that preparers knew the method.这是常见的食谱在那个时候，因为它是假设编制知道的方法。
This recipe is attributed to pharmacist John Reed
这食谱是由于药剂师约翰里德
30&lb (14&kg)
30磅（14公斤）
2&US&gal (7.6&l; 1.7&imp gal) 美国2加仑（7.6升的1.7小鬼加仑）
1&US&qt (950& 33&imp fl&oz)
juice 1美元QT间（950毫升; 33进出口液体盎司） 汁
4&oz (110&g) citrate of
4盎司（110克）的柠檬酸
2&oz (57&g)
2盎司（57七）
1&US&fl&oz (30& 1.0&imp fl&oz)
1美元液体盎司（30毫升; 1.0小鬼液体盎司）
3/4&US&fl&oz (22.18& 0.78&imp fl&oz) fluid extract of
3 / 4美国液体盎司（22.18毫升; 0.78进出口液体盎司）流体萃取
3/4&US&fl&oz (22.18& 0.78&imp fl&oz) fluid extract of
3 / 4美国液体盎司（22.18毫升; 0.78进出口液体盎司）流体提取
Recipe is from Food Flavorings: Composition, Manufacture and Use . 食品调味剂的配方是：从创作，生产和使用 。 Makes one 1&US&gallon (3.8&l; 0.83&imp gal) of
.令人1美制加仑（3.8升的进出口加仑0.83）的 。 Yield (used to flavor carbonated water at 1&US&fl&oz (30& 1.0&imp fl&oz) per bottle): 128 bottles, 6.5&US&fl&oz (190& 6.8&imp fl&oz).
产量（用于风味液体盎司苏打水1美元（30毫升; 1.0小鬼液体盎司）每瓶）：128瓶，6.5美国液体盎司（190毫升;进出口6.8盎司）。
Mix 5&lb (2.3&kg) of sugar with just enough water to dissolve the sugar fully.组合5磅（2.3公斤）的糖只有足够的水来溶解糖充分。 (
may be substituted for half the sugar.) （ 可代替糖的一半。）
Add 1 + 1 & 4 oz (35&g) of caramel, 1 & 10 oz (3&g) caffine, and 2 & 5 oz (11&g)
.加入1 + 1 / 4盎司（35克）的焦糖，1 / 10盎司（3克）咖啡因，和2 / 5盎司（11七）
Extract the
from 5 & 8 drachms (1.1&g) of coca leaf ( Truxillo growth of coca preferred) dry the cocaine extract.提取从5 / 8德拉克马（1.1 g）款古柯叶（ 特鲁约首选增长与古柯）干的可卡因提取物。
leaves and
( 1 & 5 drachms (0.35&g) in 3 & 4 oz (21&g) of 20% alcohol.浸泡叶和 （包括细粉末; 1 / 5德拉克马（0.35 g）在3 / 4盎司（21政酒精）的20％。
California white
fortified to 20% strength was used as the soaking solution circa 1909, but
may have switched to a simple water/alcohol mixture.加州白强化至20％的强度作为浸泡液大约1909年，但可能会转换为一个简单的水/乙醇混合物。
After soaking, discard the coca and kola and add the liquid to the syrup.浸泡后，放弃古柯和科拉并添加液体糖浆。
Add 1&oz (28&g) lime juice (a former ingredient, evidently, that Coca-Cola now denies) or a substitute such as a water solution of citric acid and
at lime-juice strength.加入1盎司（28克）石灰汁（前成分，显然，这可口可乐现在否认）或替代，如酸，柠檬酸水溶液在石灰汁力量。
Mix together融通
1 & 2 drachms (0.89&g) lemon oil, 1 / 2德拉克马（0.89七）柠檬油，
1 & 4 drachms (0.44&g) orange oil, 四分之一德拉克马（0.44七）橙油，
1 & 10 drachms (0.18&g)
(Chinese cinnamon) oil, 1 / 10德拉克马（0.18七）
（桂皮）石油，
2 & 5 drachms (0.71&g) nutmeg oil, and, if desired, traces of 2 / 5德拉克马（0.71七）肉豆蔻油，而且如果需要的话，痕迹
oils, 油，
Add to 1 & 4 oz (7&g) of 95% alcohol and shake.添加到1 / 4盎司（七七）95％乙醇和动摇。
Add 1 & 10 oz (2.8&g) water to the oil mixture and let stand for twenty-four hours at about 60&&F (16&&C).加入1 / 10盎司（2.8七）水油混合物，让分站为2004年的60华氏度（16℃）。 A cloudy layer will separate.阿多云层将分开。
Take off the clear part of the liquid only and add the syrup.脱下的液体部分只有明确并添加糖浆。
Add 7 & 10 oz (20&g)
(from vegetable source, not hog fat, so the drink can be sold to
who observe their respective religion's dietary restrictions) and 3 & 10 drachms (0.53&g) of vanilla extract.新增7 / 10盎司（20克） 脂肪（从蔬菜来源，而不是猪，因此这种饮料可以出售给和谁遵守各自宗教的饮食限制）和3 / 10德拉克马（0.53克香草）的提取物。
Add water (treated with
) to make a gallon of syrup.加水（与治疗 ），使一加仑的糖浆。
Poundstone, William (1983), Big Secrets ,
庞德斯通，威廉（1983年）， 大秘密 ，
Benson, Drew (19 April 2004), &Coca kick in drinks spurs export fears&,
本森，德鲁（日），&可口可乐饮料踢马刺出口的恐惧&，
&Coke dropped cocaine from its recipe around 1900, but the secret formula still calls for a cocaine-free coca extract produced at a Stepan Co. factory in
. Stepan buys about 100 metric tons of dried Peruvian coca leaves each year, said Marco Castillo, spokesman for Peru's state-owned National Coca Co.& &1900年焦炭下降可卡因来自其配方，但仍秘方可卡因的古柯呼吁建立一个无工厂提取物生产在公司斯捷潘 ，
。斯捷潘秘鲁购买约100吨古柯叶干每年马可说，卡斯蒂略，秘鲁国有全国可口可乐公司发言人&
Rielly, Edward J. (7 August 2003), Baseball and American Culture: Across the Diamond ,
里利，爱德华J.（八月七日2003年）， 棒球和美国文化：在整个金刚石 ，
Langman, Jimmy (October 30, 2006),
Langman，吉米（10月30日），
Ceaser, Mike (1 February 2006),
, Nasa Indian territory, Colombia:
塞瑟，麦克（日），
，美国宇航局印度领土，哥伦比亚：
, January 22, 2009, accessed February 5, 2010.
1月22日，2009年，访问日。
, The Coca-Cola Company, accessed February 5, 2010.
，可口可乐公司，访问日。
Pendergrast, Mark (2000), For God, Country and Coca-Cola (2nd ed.),
彭德格拉，马克（2000年）， 为上帝，国家和可口可乐 （第2版。）
Terry, Sue (August 1, 2005), A Rich Deliciously Satisfying Collection of Breakfast Recipes , My Best Book Publishing Company,
特里，苏（日），集合丰富的早餐食谱餐旅满意 ，我最好的图书出版公司，
Merory, Joseph (1968). Food Flavorings: Composition, Manufacture and Use (2nd ed.).
Merory，约瑟夫（1968年）。 食品调味剂：成分，生产和使用 （第2版。）。 Westport, CT: AVI Publishing. 韦斯特波特，电脑断层：视频发布。
From Wikipedia, the free encyclopedia维基百科，自由的百科全书
&Coca-Cola Classic& redirects here. &可口可乐经典&重定向这里。 For the NCAA football game, see
.对于NCAA的足球比赛，看到 。
This article is about the beverage.本文是关于饮料。 For its manufacturer, see
.对于生产商，看到 。
museum in 2000在 博物馆于2000年
Coca-Cola is a
sold in stores, restaurants, and
internationally.
claims that the beverage is sold in more than 200 countries.
It is produced by The Coca-Cola Company in
, and is often referred to simply as Coke (a registered trademark of The Coca-Cola Company in the United States since March 27, 1944) or (in European and American countries) as cola or pop .
Originally intended as a
when it was invented in the late 19th century by
, Coca-Cola was bought out by businessman
, whose marketing tactics led Coke to its dominance of the world soft-drink market throughout the 20th century. 可口可乐是 在商店里出售的餐馆，和国际。 饮料的国家声称，200多个销售。 它是在生产的可口可乐公司在 ，通常简称为可口可乐 （1美国注册商标的可口可乐公司在自日）或（在欧洲和美洲国家）的可乐或流行 。 本来打算作为一个被发明时，它在19世纪后期 ，可口可乐买下由商人 ，可口可乐的营销策略导致其支配世界的整个20世纪的软饮料市场。
The company produces
, which is then sold to licensed Coca-Cola bottlers throughout the world.该公司生产的 ，然后被出售的可口可乐装瓶世界各地的授权可口可乐。 The bottlers, who hold territorially exclusive contracts with the company, produce finished product in cans and bottles from the concentrate in combination with filtered water and sweeteners.该灌装，谁持有该公司地域独家合同，生产成品罐，从与过滤水和糖的组合集中瓶产品。 The bottlers then sell, distribute and merchandise Coca-Cola to retail stores and vending machines.在装瓶后销售，分销和商品可口可乐的零售商店和自动贩卖机。 Such bottlers include
, which is the largest single Coca-Cola bottler in North America and western Europe.这种瓶装包括 ，这是最大的单一可口可乐装瓶在欧洲和北美西部。 The Coca-Cola Company also sells concentrate for
to major restaurants and
distributors.可口可乐公司还为集中销售到各大餐馆和分销商。
The Coca-Cola Company has, on occasion, introduced other cola drinks under the Coke brand name.可口可乐公司也曾经介绍下，可口可乐品牌的可乐饮料等。 The most common of these is
, with others including Caffeine-Free Coca-Cola,
, and special editions with lemon, lime or coffee.其中最常见的是 ，同，其他包括无咖啡因可口可乐 ，
，和版本有特殊柠檬，石灰或咖啡。
In response to consumer insistence on a more natural product, the company is in the process of phasing out E211, or
, the controversial additive used in Diet Coke and linked to DNA damage in yeast cells and hyperactivity in children.在回应消费者更自然的产品，坚持一，或在该公司的过程中逐步淘汰E211
，备受争议的添加剂用于饮料，与DNA损伤的儿童在酵母细胞中，多动。 The company has stated that it plans to remove E211 from its other products, including
, as soon as a satisfactory alternative is found. 该公司表示，它计划将其删除，包括E211等产品， 和 ，尽快找到一个令人满意的替代。
Contents内容
Coca-Cola recipe was formulated at the Eagle Drug and Chemical Company, a drugstore in
, originally as a
He may have been inspired by the formidable success of
, a European cocawine. 该可口可乐的配方是在制定的鹰药物和化学公司，药店1
， 的 ，最初是作为一个叫 。
他可能是受到启发的巨大的成功 ，欧洲cocawine。
In 1886, when
legislation, Pemberton responded by developing Coca-Cola, essentially a non-alcoholic version of French Wine Cola.
The first sales were at Jacob's Pharmacy in
, on May 8, 1886.
It was initially sold as a patent medicine for five
a glass at
, which were popular in the United States at the time due to the belief that
was good for the health.
Pemberton claimed Coca-Cola cured many diseases, including
addiction,
. 1886年，当和通过立法，彭伯顿的反应是发展中国家可口可乐，基本上是法国葡萄酒可乐不含酒精的版本。 第一次销售是在雅各药房的 ，
，于5月8日1886年。 它最初5售出药品的专利 在玻璃 ，这些国家在美国流行，当时由于相信， 是健康良好的。 彭伯顿称可口可乐治愈许多疾病，包括成瘾，
， 和 。 Pemberton ran the first advertisement for the beverage on May 29 of the same year in the
. 彭伯顿跑广告在5月为饮料29同年在第一 。
By 1888, three versions of Coca-Cola & sold by three separate businesses & were on the market.
acquired a stake in Pemberton's company in 1887 and incorporated it as the
The same year, while suffering from an ongoing addiction to
Pemberton sold the rights a second time to four more businessmen:
, AO Murphey, CO Mullahy and EH Bloodworth.到1888年，三个版本的可口可乐-企业销售由三个不同的-是市场上。 获得了1887年的股份，彭伯顿的公司在吸收了它作为于1888年。 同年，而成瘾患上持续到 ， 彭伯顿出售的权利的第二次至4名商人：
，敖墨菲，一氧化碳Mullahy和EH布拉德沃思。 Meanwhile, Pemberton's alcoholic
began selling his own version of the product. 与此同时，彭伯顿的酒精儿子开始销售自己的产品版本。
John Pemberton declared that the name &Coca-Cola& belonged to Charley, but the other two manufacturers could continue to use the formula .约翰彭伯顿宣布， 命名为 &可口可乐&属于查理，但其他两个制造商可以继续使用该公式 。 So, in the summer of 1888, Candler sold his beverage under the names Yum Yum and Koke.因此，在1888年夏天，坎德勒下出售的姓名荫荫和科克他的饮料。 After both failed to catch on, Candler set out to establish a legal claim to Coca-Cola in late 1888, in order to force his two competitors out of the business.后都没有赶上，坎德勒着手建立一个法律声称可口可乐在1888年年底，以迫使他的两个竞争者的业务。 Candler purchased
to the formula from John Pemberton,
.坎德勒购买的，由约翰彭伯顿公式和 。 However, in 1914, Dozier came forward to claim her signature on the bill of sale had been forged, and subsequent analysis has indicated John Pemberton's signature was most likely a forgery as well. 然而，在1914年，多齐尔出面声称出售她的签名法案的是伪造的，和随后的分析表明约翰彭伯顿的签名是最有可能是伪造文件以及。
Old German Coca-Cola 旧德国可口可乐
In 1892 Candler incorporated a second company,
(the current corporation), and in 1910 Candler had the earliest records of the company burned, further obscuring its legal origins.坎德勒在1892年注册成立的第二家公司，
（目前公司），并于1910年坎德勒有其法律渊源的最早的记录，公司被烧毁，进一步模糊。 By the time of its 50th anniversary, the drink had reached the status of a national icon in the USA.到了第50周年时，饮料已经达到了一个在美国全国偶像地位。 In 1935, it was certified
, after the company made minor changes in the sourcing of some ingredients.
1935年，它被证实拉比的 ，此前该公司作出了一些小的改动成分在采购。
Coca-Cola was sold in
for the first time on March 12, 1894.可口可乐销售的，日第一次。 The first outdoor wall advertisement was painted in the same year as well in
of Coke first appeared in 1955.
The first bottling of Coca-Cola occurred in
, at the Biedenharn Candy Company in 1891.第一次是在户外墙体广告画，以及在同一年 。
可口可乐最早出现在1955年。 的可口可乐装瓶可口可乐第一次发生在 ， 糖果，在比登霍恩公司于1891年。 Its proprietor was Joseph A. Biedenharn.它的老板是约瑟夫A.比登霍恩。 The original bottles were Biedenharn bottles, very different from the much later hobble-skirt design that is now so familiar.原瓶比登霍恩瓶，很从晚得多蹒跚裙设计，现在是如此熟悉不同。 Asa Candler was tentative about bottling the drink, but two entrepreneurs from
, Benjamin F. Thomas and Joseph B. Whitehead, proposed the idea and were so persuasive that Candler signed a contract giving them control of the procedure for only one dollar.亚撒坎德勒是喝瓶装的暂定约，但两位企业家 ，本杰明托马斯和约瑟夫乙楼白石，提出这个想法，并且很有说服力的坎德勒签订了一份合同给他们美元只有一个控制程序。 Candler never collected his dollar, but in 1899 Chattanooga became the site of the first Coca-Cola bottling company.
The loosely termed contract proved to be problematic for the company for decades to come.坎德勒未收取他的美元，但在1899年成为该公司的网站查塔努加的第一个可口可乐装瓶。 所谓的松散的合同被证明是有问题的公司数十年来的。 Legal matters were not helped by the decision of the bottlers to subcontract to other companies, effectively becoming parent bottlers. 法律问题是没有帮助的灌装决定向转包给其他公司，从而有效地成为家长装瓶。
Coke concentrate, or Coke syrup, was and is sold separately at pharmacies in small quantities, as an over-the-counter remedy for nausea or mildly upset stomach.可口可乐集中，或可乐糖浆，是和是在单独出售少量药房作为一个轻度恶心或胃部不适过度的柜台补救。
Main article: 主条目：
On April 23, 1985, Coca-Cola, amid much publicity, attempted to change the
of the drink with &New Coke&. 4月23日，1985年，可口可乐，中，大肆宣传，企图改变与饮料的&新可乐&。 Follow-up taste tests revealed that most consumers preferred the taste of New Coke to both Coke and Pepsi, but Coca-Cola management was unprepared for the public's
for the old drink, leading to a
.后续味觉测试显示，大多数消费者更喜欢新可乐味道既可口可乐和百事可乐，但可口可乐公司管理层的毫无准备的市民的老喝，导致 。 The company gave in to protests and returned to a variation of the
, with high-fructose replacing cane sugar, under the name Coca-Cola Classic on July 10, 1985.该公司屈服于抗议活动，回到一个变异的 ，高果糖代替蔗糖经典的名义可口可乐7月10日，1985年。
On February 7, 2005, the Coca-Cola Company announced that in the second quarter of 2005 they planned to launch a
product sweetened with the
(&Splenda&), the same sweetener currently used in
On March 21, 2005, it announced another diet product,
, sweetened partly with a blend of
In 2007, Coca-Cola began to sell a new &healthy soda&: Diet Coke with vitamins B 6 , B 12 , magnesium, niacin, and zinc, marketed as &Diet Coke Plus.& 2月7日，2005年，可口可乐公司宣布，在2005年第二季度，他们计划推出产品的糖与
（&如Splenda&），目前使用的相同的甜味剂在 。
3月21日，2005年，它公布了第二批饮食产品，
，甜的部分与混合和 。
2007年，可口可乐开始出售一种新的&健康饮料& ：饮食加可乐可乐与维生素B 6，乙12，镁，烟酸和膳食锌，销售为&。&
On July 5, 2005, it was revealed that Coca-Cola would resume operations in
for the first time since the
boycotted the company in 1968.
7月5日，2005年，据透露，可口可乐公司将恢复在行动以来，首次在抵制该公司于1968年。
In April 2007, in Canada, the name &Coca-Cola Classic& was changed back to &Coca-Cola.& 2007年4月，在加拿大，命名为&可口可乐经典&改回&可口可乐&。 The word &Classic& was truncated because &New Coke& was no longer in production, eliminating the need to differentiate between the two.
The formula remained unchanged.单词&经典&被截断，因为&新可乐&已不再是没有生产，不再需要区分两个。 的公式保持不变。
In January 2009, Coca-Cola stopped printing the word &Classic& on the labels of 16-ounce bottles sold in parts of the
The change is part of a larger strategy to rejuvenate the product's image.
2009年1月，可口可乐公司停止印刷改为&经典&对瓶子出售部分盎司标签- 16
。 这种变化是形象的一部分，一个更大的战略，以恢复该产品的。
In November 2009, due to a dispute over wholesale prices of Coca-Cola products,
stopped restocking its shelves with Coke and Diet Coke.
2009年11月，由于产品纠纷批发价格较可口可乐的古柯停止进货健怡可乐与可口可乐的货架和。
When launched Coca-Cola's two key ingredients were
(benzoylmethyl ecgonine) and
.当推出可口可乐的两个关键成分是 （benzoylmethyl ecgonine）和 。 The cocaine was derived from the
leaf and the caffeine from
, leading to the name Coca-Cola (the &K& in Kola was replaced with a &C& for marketing purposes).
该可卡因来自叶和来自咖啡因 ，导致名称可口可乐（的&K&为目的，在科拉取而代之的是&市场营销C&类的）。
Pemberton called for five
of coca leaf per gallon of syrup, in 1891, Candler claimed his formula (altered extensively from Pemberton's original) contained only a tenth of this amount.彭伯顿呼吁5 的古柯叶剂量为每加仑糖浆，一个重要的，在1891年，坎德勒声称他的公式（改变原来由彭伯顿广泛的）中唯一的一本金额十分之一。 Coca-Cola did once contain an estimated nine
of cocaine per glass, but in 1903 it was removed.
Coca-Cola still contains coca flavoring.可口可乐也曾经包含估计9 每可卡因的玻璃，但在1903年它被删除。 可口可乐仍含有古柯调味。
After 1904, instead of using fresh leaves, Coca-Cola started using &spent& leaves & the leftovers of the cocaine-extraction process with cocaine trace levels left over at a molecular level.
To this day, Coca-Cola uses as an ingredient a cocaine-free
leaf extract prepared at a
. 1904年以后，而不是使用鲜叶，可口可乐公司开始使用&花&叶子-可卡因的剩菜可卡因提取过程的跟踪级别分子水平上遗留下来的一个。 为了这一天，可口可乐用作可卡因的成分一无叶提取准备在在植物 。
In the United States,
is the only manufacturing plant authorized by the Federal Government to import and process the
which it obtains mainly from
and, to a lesser extent,
.在美国， 是唯一的制造工厂政府授权联邦进口和加工的植物， 其中获得主要来自 ，并在较小程度上，
。 Besides producing the coca flavoring agent for Coca-Cola,
extracts cocaine from the coca leaves, which it sells to
, a 除了生产的古柯调味剂可口可乐可口可乐， 提取的可卡因从古柯叶，它销售的 ，一
manufacturer that is the only company in the United States licensed to purify cocaine for medicinal use.
Stepan Company buys about 100 metric tons of dried Peruvian coca leaves each year, according to claims by Marco Castillo, spokesman for Peru's state-owned National Coca Co.
but the real amount is 8 tons.
制造商是美国唯一一家在授权净化使用可卡因药用。 斯捷潘公司购买约100秘鲁的古柯吨干叶，每年根据索赔由Marco卡斯蒂略，发言人秘鲁国有全国可口可乐公司但真正的金额为8吨。
act as a flavoring and the source of
in Coca-Cola. 作为调味品的来源和的可口可乐。 In Britain, for example, the ingredient label states &Flavourings (Including Caffeine).&
Kola nuts contain about 2 percent to 3.5 percent caffeine, are of bitter flavor and are commonly used in
.以英国为例，成分标签上注明&调味品（含咖啡因）。& 科拉坚果含有约百分之二至百分之3.5咖啡因，味道是苦，是常见的用于
。 In 1911, the US government initiated
, hoping to force Coca-Cola to remove caffeine from its formula. 1911年，美国政府发起的 ，希望迫使可口可乐咖啡因删除其公式。 The case was decided in favor of Coca-Cola.案件已决定在可口可乐的青睐。 Subsequently, in 1912 the US Pure Food and Drug Act was amended, adding
to the list of &habit-forming& and &deleterious& substances which must be listed on a product's label.随后，在1912年美国纯净食品和药品法修改后，加入的标签清单&上瘾&和&有害的&物质的产品必须是上市1。
Coca-Cola contains 46&mg of
per 12 fluid ounces, while
contain 0&mg. 可口可乐含有46毫克 ，每12液体盎司，而和含有0毫克。
A 330 ml Coca-Cola.阿三百三毫升可口可乐。
Carbonated water苏打水
depending on country of origin)糖（ 或对不同来源国）
Caffeine咖啡因
Phosphoric acid v. Caramel (E150d)磷酸诉卡梅尔（E150d）
Natural flavourings 天然香料
A can of Coke (12 fl ounces/355ml) has 39&grams of carbohydrates (all from sugar, approximately
), 50&mg of sodium, 0&grams fat, 0&grams potassium, and 140 calories. 阿可乐可以（12佛罗里达州ounces/355ml）有39克碳水化合物（糖都来自约 。 毫克的钠，0克脂肪0克钾，和140卡路里。
Bottles of
and 对瓶和
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The exact formula of Coca-Cola's natural flavourings (but not its other ingredients which are listed on the side of the bottle or can) is a
.该公式是一个确切的可口可乐的天然香料（但可以）不是它的其他成分都列在其中一方的瓶子或 。 The original copy of the formula is held in
's main vault in
.该公式是正本举行的的保险库中的主要 。 Its predecessor, the
for the Coca-Cola Company's
in 1919.它的前身，是 ，是为可口可乐公司的于1919年。 A popular myth states that only two executives have access to the formula, with each executive having only half the formula.
The truth is that while Coca-Cola does have a rule restricting access to only two executives, each knows the entire formula and others, in addition to the prescribed duo, have known the formulation process. 一个流行的神话指出，只有两位高管已经有一半的公式获得长官的公式，每个。 事实是，尽管可口可乐是有规则限制访问只有两个管理人员，每个人都知道整个公式和其他人，除了两人的规定，已经知道的制定过程。
The actual production and distribution of Coca-Cola follows a franchising model.实际生产和可口可乐的分布情况如下1特许经营模式。 The Coca-Cola Company only produces a syrup concentrate, which it sells to bottlers throughout the world, who hold Coca-Cola franchises for one or more geographical areas.可口可乐公司只生产浓缩糖浆，它出售给世界各地的装瓶，谁拥有一个或多个地理区域可口可乐专营权。 The bottlers produce the final drink by mixing the syrup with filtered water and sweeteners, and then carbonate it before putting it in cans and bottles, which the bottlers then sell and distribute to retail stores, vending machines, restaurants and food service distributors. 生产的瓶装水和饮料的甜味剂最后筛选与糖浆混合，然后碳酸盐零售商店之前把它在罐和瓶子，而瓶装然后出售，并分发到，自动售货机，餐馆和食品服务分销商。
The Coca-Cola Company owns minority shares in some of its largest franchises, like
(CCHBC) and
, but fully independent bottlers produce almost half of the volume sold in the world.可口可乐公司拥有少数股份，其最大的专营权部分一样，
（CCHBC）和 ，但完全独立的装瓶生产几乎一半销售量在世界上。 Independent bottlers are allowed to sweeten the drink according to local tastes. 允许独立瓶装饮料甜头根据当地的口味。
The bottling plant in
, received the 2009 award for &Best Bottling Company&. 该工厂在装瓶 ，
，获得该公司&2009年奖&最佳装瓶。
Launched推出
Discontinued已停产
Picture图片
Coca-Cola可口可乐
1886 1886年
The original version of Coca-Cola.对可口可乐的原始版本。
1983 1983年
1985 1985年
Was available in Canada starting in 1996.在加拿大可在1996年开始。 Called &Cherry Coca-Cola (Cherry Coke)& in North America until 2006.所谓的&樱桃可口可乐在北美（樱桃可乐）&，直到2006年。 Zero-calorie variant (Coca-Cola Cherry Zero) also currently available.零卡路里的变种（可口可乐樱桃零）目前也可提供。
/&Coca-Cola II&
/&可口可乐&二
1985 1985年
2002 2002年
Still available in
and 仍然可以在及
2001 2001年
2005 2005年
Still available in:仍然可以在：
, Austria, Belgium,
, China, Denmark,
, Finland, France, Germany, Hong Kong,
, Netherlands, Norway,
, Spain, Switzerland,
, United Kingdom, United States, and
，奥地利，比利时，
，中国，丹麦，
，芬兰，法国，德国，香港，
，荷兰，挪威，
，西班牙，瑞士，
，英国，美国和 -
2002 2002年
2005 2005年
Still available in:仍然可以在：
Austria, Australia, China, Germany, Hong Kong, New Zealand (600ml only)
, Sweden (Imported) and Russia.奥地利，澳大利亚，中国，德国，香港，新西兰（600毫升只）
，瑞典（进口）和俄罗斯。 Was called &Vanilla Coca-Cola (Vanilla Coke)& during initial US availability.在美国最初的要求提供&香草可口可乐（香草可乐）&了。
2007 2007年
It was reintroduced in June 2007 by popular demand这是2007年6月重新提出了大众需求
2003 2003年
2007 2007年
Was only available in Japan, Canada, and the United States.仅在日本，加拿大和美国上市。
2005 2005年
Available in Belgium, Netherlands,
, Canada, and the United States.可在比利时，荷兰，
，加拿大和美国。
June 2005 2005年6月
End of 2005 2005年年底
Was only available in New Zealand.只有在新西兰发售。
2005 2005年
2005 2005年
Only available in
, Germany, Italy, Spain, Mexico and 只适用于 ，德国，意大利，西班牙，墨西哥和
2006 2006年
Middle of 2007 2007年中
Was replaced by Vanilla Coke in June 2007香草可乐取代由2007年6月
2006 2006年
Beginning of 2008 2008年开始
Only available in the United States, France, Canada, Czech Republic,
and 只适用于美国，法国，加拿大，捷克共和国，
2006 2006年
Only available in
, New Zealand and Japan.只适用于 ，新西兰和日本。
2006 2006年
Only available in France and Belgium.只适用于在法国和比利时。
2007 2007年
Only available in the United Kingdom and 仅适用于英国和
US containers as of 2008
. 2008年美国的集装箱作为 。 Sizes vary from 8&US&fl&oz (240&mL) to 2&L (68&US fl&oz), shown in cans and glass and plastic bottles.不同尺寸从8美元液体盎司（240毫升）至2公升（美国68盎司），在罐，玻璃和塑料瓶所示。
The famous Coca-Cola
was created by John Pemberton's bookkeeper,
, in 1885.
Robinson came up with the name and chose the logo's distinctive cursive script.著名的可口可乐是由约翰彭伯顿会计创建的，
，于1885年。 提出了罗宾逊的名称和标志选择的独特的草书。 The
used, known as
, was developed in the mid 19th century and was the dominant form of formal handwriting in the United States during that period.该使用，被称为 ，是世纪中期开发的，并于19日正式对这一时期国家在手写在美国的主要形式。
Robinson also played a significant role in early Coca-Cola
.罗宾逊也发挥了可口可乐一个重要角色早期 。 His promotional suggestions to Pemberton included giving away thousands of free drink coupons and plastering the city of
with publicity banners and
signs. 他建议，彭伯顿的促销赠送券包括数以千计的免费饮料和抹灰的城市的宣传横幅和的迹象。
The equally famous Coca-Cola bottle, called the &contour bottle& within the company, but known to some as the &
& bottle, was created in 1915 by bottle designer
.同样著名的可口可乐瓶，被称为&轮廓瓶公司&内，但已知的&一些为 &瓶，是由创建于1915瓶设计师 。 In 1915, the
launched a competition among its bottle suppliers to create a new bottle for the beverage that would distinguish it from other beverage bottles, &a bottle which a person could recognize even if they felt it in the dark, and so shaped that, even if broken, a person could tell at a glance what it was.&
1915年， 推出了它的供应商之间的竞争，创造一种饮料瓶瓶新瓶是饮料，还有很多区别是从&一个瓶子，一个人可以承认，即使他们觉得它在黑暗中，和这样形成，即使打破，一个人可以轻易察觉在这是什么。&
's original 1915 concept drawing of the contour Coca-Cola bottle 的原始可乐瓶的概念1915年绘制的轮廓可口可乐
, president of
, turned the project over to members of his supervisory staff, including company auditor T. Clyde Edwards, plant superintendent Alexander Samuelsson, and
, bottle designer and supervisor of the bottle molding room.
，总统 ，把项目交给工作人员对他的监督，包括公司核数师吨克莱德爱德华兹，厂房院长亚历山大萨穆埃尔，和 ，主管瓶设计和成型的瓶空间。 Root and his subordinates decided to base the bottle's design on one of the soda's two ingredients, the
, but were unaware of what either ingredient looked like.根和他的下属决定以苏打的两种成分的瓶子的设计之一，是或 ，但不知道是什么样子的成分之一。 Dean and Edwards went to the
and were unable to find any information about coca or kola.迪安和爱德华兹前往 ，但均无法找到任何信息古柯或可乐。 Instead, Dean was inspired by a picture of the gourd-shaped
.相反，迪安的灵感来自于一个葫芦形的图片， 在 。 Dean made a rough sketch of the pod and returned back to the plant to show Mr. Root.院长做了粗略的草图和荚返回到工厂，显示根先生。 He explained to Root how he could transform the shape of the pod into a bottle.他解释，以根他如何转变荚成瓶子的形状。 Chapman Root gave Dean his approval. 查普曼根给院长的批准。
The prototype never made it to production since its middle diameter was larger than its base, making it unstable on
.它的原型从未径生产基地以来，中间是大于它，使其成为不稳定的 。
Faced with the upcoming scheduled maintenance of the mold-making machinery, over the next 24 hours Dean sketched out a concept drawing which was approved by Root the next morning.面对即将举行的模具制造机械维修，在未来24小时内院长绘画勾勒出一个概念是由根批准了第二天早晨。 Dean then proceeded to create a bottle mold and produced a small number of bottles before the glass-molding machinery was turned off. 院长接着创建一个瓶子模具和生产的注塑机玻璃少数瓶之前被关闭。
Chapman Root approved the prototype bottle and a
was issued on the bottle in November, 1915.查普曼根批准了原型瓶和是在1915年发表的11瓶。 The prototype never made it to production since its middle diameter was larger than its base, making it unstable on
.它的原型从未径生产基地以来，中间是大于它，使其成为不稳定的 。 Dean resolved this issue by decreasing the bottle's middle diameter.迪恩解决降低瓶子的中径这个问题。 During the 1916 bottler's convention, Dean's contour bottle was chosen over other entries and was on the market the same year.在1916年装瓶的惯例，院长的轮廓瓶被选为较其他参赛作品，并在市场上是一样的一年。 By 1920, the contour bottle became the standard for the
.到1920年，外形瓶成为标准，而 。 Today, the contour Coca-Cola bottle is one of the most recognized packages on the planet...&even in the dark!&. 今天，轮廓可口可乐瓶是一个公认的地球上的软件包的最...&即使在黑暗中！&。
As a reward for his efforts, Dean was offered a choice between a $500 bonus or a lifetime job at
.作为回报，他的努力，院长是在提供就业之间选择一个终生奖金500元或 。 He chose the lifetime job and kept it until the
bought out
in the mid-1930s.他选择了一生的工作，保持了它，直到买下了在30年代中期。 Dean went on to work in other Midwestern glass factories.院长接着到其他中西部玻璃工厂。
Although endorsed by some [
] , this version of events is not considered authoritative by many [
] who consider it implausible.虽然[赞同一些 ]，这个事件的说法认为没有[权威许多 ]谁认为这是难以置信的。 One alternative depiction has
as the inventor of the unique design, but, while Loewy did serve as a designer of Coke cans and bottles in later years, he was in the
the year the bottle was invented and did not emigrate to the United States until 1919.描写了一种替代的设计独特的发明者，但同时也作为洛伊年设计师可乐罐稍后瓶，他在的年度瓶发明并没有移居美国直到1919年。 Others have attributed inspiration for the design not to the cocoa pod, but to a
. 其他人则归因可可豆荚的设计灵感不是对，而是一个
In 1944, Associate Justice
took advantage of a case involving a waitress injured by an exploding Coca-Cola bottle to articulate the doctrine of
.在1944年大法官的了一瓶可乐一个利用可口可乐爆炸案涉及一名女服务员受伤的学说阐明了的 。 Traynor's
is widely recognized as a landmark case in US law today. 特雷诺的中广泛的法律确认为一个具有里程碑意义的案件在美国的今天。
In 1997, Coca-Cola also introduced a &contour can,& similar in shape to its famous bottle, on a few test markets, including
The new can has never been widely released. 1997年，可口可乐公司也推出了&它的轮廓形状，瓶子上几个著名的测试市场能够&，类似的，包括 ，
。 新的可从来没有广泛发布。
A new slim and tall can began to appear in Australia as of December 20, 2006, it cost AU$1.95.一种新的超薄和高可开始出现在澳洲12月20日，2006年，它的成本非盟1.95美元。 The cans have a distinct resemblance to
that are popular with teenagers.该罐有明显的相似性是青少年的欢迎。 The cans were commissioned by Domino's Pizza and are available exclusively at their restaurants.该罐被委托多米诺比萨饼，并可以在他们的餐馆只。
In January 2007, Coca-Cola Canada changed &Coca-Cola Classic& labeling, removing the &Classic& designation, leaving only &Coca-Cola.& 2007年1月，可口可乐加拿大改为&可口可乐经典&标签，取消&经典&称号，只留下&可口可乐&。 Coca-Cola stated this is merely a name change and the product remains the same.可口可乐表示这只是一个名称的变化和产品保持不变。 The cans still bear the &Classic& logo in the United States.该罐仍然承担&经典中的美国&标志。
The original Coca-Cola logo, trademarked at the
, and used by 原可口可乐的标志，该商标在 ，并用
Coca-Cola is a registered trademark in most countries.可口可乐是在大多数国家的注册商标。 The US trademark for &Coca-Cola& was first filed on May 14, 1892 with the description &nutrient or tonic beverages&.
This filing became a registered United States
on January 31, 1893 and continues to be renewed through the end of December 2009.
In the UK, Coca-Cola was registered with the UK Patent Office on July 11, 1922, under registration number 427817.在可口可乐在美国的商标为&可口可乐&首次提交的日的说明&营养或滋补饮料&。 这申请成为注册美国于日，并将继续是通过重新2009年12月结束。 在英国，可口可乐是办公室与英国专利注册于日注册，在数427817。
In 2007, Coca-Cola introduced an aluminum can designed to look like the original glass Coca-Cola bottles. 2007年，可口可乐推出了铝罐设计看起来像原来玻璃可口可乐瓶。
In 2007, the company's logo on cans and bottles changed. 2007年，该公司对罐及樽标志改变。 The cans and bottles retained the red color and familiar typeface, but the design was simplified, leaving only the logo and a plain white swirl (the &dynamic ribbon&).该罐和瓶子保留了红色和熟悉的字体，但设计的简化，只留下的标志和一个白色的漩涡（即&动态丝带&）。
In 2008, in some parts of the world, the plastic bottles for all Coke varieties (including the larger 1.5- and 2-liter bottles) was changed to include a new plastic screw cap and a slightly taller contoured bottle shape, designed to evoke the old glass bottles.
2008年，在世界一些地区，所有可口可乐品种（包括较大的1.5和2公升瓶的）塑料瓶，改为包括一个新的塑料螺丝帽和一个稍微高异形瓶的形状，目的是唤起老玻璃瓶。
A 200ml &stubby& bottle widely available throughout China.一个200毫升&粗短&瓶子中国各地广泛使用。 These are sold in small shops for 1
, and must be consumed on site in order to return the bottle.这些小商店出售的一 ，而且必须在网站消费，以回报瓶。
Coke mini is a 7.5 ounce can packaging of Coca-Cola that debuted in December 2009.
There are plans to also sell smaller cans of
. 可口可乐mini是7.5盎司可口可乐包装的可口可乐，2009年首次亮相12月。
有计划还出售罐小 ， 橙， 和 。
is usually second to Coke in sales, but outsells Coca-Cola in some markets. 第二，通常在销售可口可乐，但在一些市场销量超过可口可乐。 Around the world, some local brands compete with Coke.在世界各地，一些本土品牌竞争的可口可乐。 In
and Central America
, known as
in Mexico, is a fast-growing competitor to Coca-Cola.
On the French island of
, made by brewers of the local Pietra beer, is a growing competitor to Coca-Cola.在和中美洲如所周知， 在墨西哥，是一个快速成长的竞争对手可口可乐。 在岛上的法国 ， 啤酒皮特拉，由当地的酿酒商，是一家越来越多的竞争对手可口可乐。 In the French region of
is available.在该地区的法国 ， 可用。 In Peru,
outsells Coca-Cola, which led
to purchase the brand in 1999.在秘鲁， 的销量超过了可口可乐，导致在1999年购买的品牌。 In Sweden,
outsells Coca-Cola during the
In Scotland, the locally-produced
was more popular than Coca-Cola until 2005, when Coca-Cola and Diet Coke began to outpace its sales.
In India, Coca-Cola ranked third behind the leader, Pepsi-Cola, and local drink
As of 2004, Coca-Cola held a 60.9% market-share in India.
, a domestic drink, is served in
instead of Coca-Cola, due to a United States embargo.在瑞典， 销量超过可口可乐在可口可乐季节。 在苏格兰，当地生产更比可口可乐饮料受欢迎，直到2005年，当可口可乐和健怡开始超过其销售。 在印度，可口可乐排名第三，落后领先的，百事可乐，和当地饮料 。 购买于1993年。 截至2004年，可口可乐公司举行了60.9％的市场股在印度。
，国内饮料，是在担任 ，而不是可口可乐，由于美国的封锁。 French brand
and British brand
, popular in the Middle East, are competitors to Coca-Cola.法国品牌和英国品牌 ，在中东地区流行，可口可乐的竞争对手是可口可乐。 In
is a major competitor to Coca-Cola.在 ， 是一个重要的竞争对手可口可乐。 In
and many countries of Middle East,
are major competitors to Coca-Cola.在和中东地区许多国家， 和是可口可乐的主要竞争对手可口可乐。 In some parts of China
is a competitor.在中国一些地区是竞争对手。 In
, the locally-produced
is a major competitor to Coca-Cola, as is the inexpensive Mercator Cola, which is sold only in the country's biggest
.在 ，当地生产的是一个重要的竞争对手，可口可乐，因为可口可乐是墨卡托便宜，这是最大的销售仅在该国的 ，
, RC Cola is an inexpensive competitor.在 ，钢筋混凝土可乐是一种廉价的竞争对手。 Classiko Cola, made by Tiko Group, the largest manufacturing company in
, is a serious competitor to Coca-Cola in many regions.
is the top-selling soft drink on the Portuguese island of
. Classiko可口可乐，在由蒂科集团，最大的制造业公司的 ，是一个严重的竞争对手可口可乐在许多地区。 是最畅销的软饮料岛葡萄牙的 。 Coca-Cola has stated that Pepsi was not its main rival in the UK, but rather
]可口可乐表示，百事是不是它的主要对手英国，而是饮料。[
An 1890s advertisement showing model
. 19世纪90年代的一个广告显示模式在正式 。 The ad is titled Drink Coca-Cola 5& .该广告的标题是喝可口可乐5美分 。
.可口可乐在 。 Note older Coca-Cola ghosts behind Borax and telephone ads.注意老可口可乐鬼背后硼砂和电话的广告。
Coca-Cola hoarding in
, 可口可乐囤积在 ，
Coca-Cola's advertising has significantly affected
, and it is frequently credited with inventing the modern image of
as an old man in a red-and-white suit.可口可乐广告，大大影响 ，这是经常的记入与发明的现代形象的作为一个老人在一个红色和白色西装。 Although the company did start using the red-and-white Santa image in the 1930s, with its winter advertising campaigns illustrated by
, the motif was already common.
Coca-Cola was not even the first soft drink company to use the modern image of Santa Claus in its advertising:
used Santa in advertisements for its
in 1923, after first using him to sell
虽然该公司并开始使用黑白圣诞老人的形象在20世纪30年代的红的，说明了其冬季运动广告 ，已经共同的主题。 可口可乐甚至不是第一次软饮料公司使用其广告的现代形象的圣诞老人： 用于在其广告圣诞老人在1923年出售后，他先用在1915年。
Before Santa Claus, Coca-Cola relied on images of smartly-dressed young women to sell its beverages.圣诞老人前，可口可乐依赖于精巧，打扮年轻妇女形象，以出售其饮料。 Coca-Cola's first such advertisement appeared in 1895, featuring the young Bostonian actress
as its spokeswoman.可口可乐的第一个这样的广告出现在1895年，波士顿的年轻女演员特色作为其代言人。
1941 saw the first use of the nickname &Coke& as an official trademark for the product, with a series of advertisements informing consumers that &Coke means Coca-Cola&.
1941年第一次看到的昵称使用&可口可乐&作为该产品的正式商标的广告，与一系列通知&消费者说：&可口可乐就是可口可乐。
In 1971, a song from a Coca-Cola commercial called &
,& produced by
, became a
. 1971年，一个叫宋从可口可乐商业可乐&
&，由生产 ，成为了 。
Coke's advertising is pervasive, as one of Woodruff's stated goals was to ensure that everyone on Earth drank Coca-Cola as their preferred beverage.可口可乐的广告随处可见，作为伍德拉夫的既定目标之一是确保地球上每个人作为他们的首选饮料喝可口可乐。 This is especially true in southern areas of the United States, such as
, where Coke was born.这是特别为真，例如在南部地区各国的联合国 ，其中可口可乐诞生了。
Coca-Cola sales booth on the
in 2004.可口可乐销售摊位在岛屿于2004年。
Some of the memorable Coca-Cola
between 1960 through 1986 were written and produced by former Atlanta radio veteran
) during his career as a producer for the
.可乐一些值得纪念的可口可乐 1960年至1986年分别通过书面和资深制作前亚特兰大无线电 （
1936至50年，
51年至59年）在他的职业生涯，作为一个制片人
。 Many of these early television commercials for Coca-Cola featured
, sports heroes and popular singers.可口可乐许多可口可乐这些早期的电视广告 ，体育英雄和流行歌手。
During the 1980s,
ran a series of television advertisements showing people participating in taste tests demonstrating that, according to the commercials, &fifty percent of the participants who said they preferred Coke actually chose the Pepsi.&在20世纪80年代， 跑了一系列的电视广告，向人们展示在口味测试，参加示威的参与者表示，他们喜欢谁，其实选择了可口可乐百事可乐，根据广告中，&百分之五十的。& Statisticians were quick to point out the problematic nature of a 50/50 result: most likely, all the taste tests really showed was that in blind tests, most people simply cannot tell the difference between Pepsi and Coke.统计学家很快就指出了问题的性质，最有可能的50/50结果：所有的口味测试的确显示的是，在盲目的考验，大多数人根本不知道可口可乐和百事可乐的区别 。 Coca-Cola ran ads to combat Pepsi's ads in an incident sometimes
one of Coke's ads compared the so-called
deciding which
was furrier.可口可乐的广告，打击跑事件百事可乐的广告有时称为 ，其中一个广告的可口可乐相比，所谓的 ，以2 决定哪些的皮货商。 Thereafter, Coca-Cola regained its leadership in the market.此后，可口可乐恢复其在市场上的领导地位。
was a spokesperson for Coca-Cola from 1989 till the time of her death. 发言人是1989年可口可乐从直到去世时她。 She filmed three commercials for the company.她拍摄的广告公司3。 In 1994, to commemorate her five years with the company, Coca-Cola issued special Selena coke bottles.
1994年，为纪念她5岁的公司，可口可乐公司颁发的特种塞莱娜可乐瓶子。
The Coca-Cola Company purchased
in 1982, and began inserting Coke-product images in many of its films.可口可乐公司收购在1982年，开始插入它的许多电影可乐产品中的图像。 After a few early successes during Coca-Cola's ownership, Columbia began to under-perform, and the studio was sold to
in 1989.经过可口可乐的所有权在一些早期的成功可口可乐，哥伦比亚开始下，表演，录音室被出售给于1989年。
Coca-Cola has gone through a number of different
in its long history, including &The pause that refreshes,& &I'd like to buy the world a Coke,& and &Coke is it& (see
).可口可乐经历了若干不同的在其漫长的历史，其中包括&暂停该刷新&，&我想买一个可口可乐世界&和&可口可乐是它&（见 ）。
In 2006, Coca-Cola introduced
, a customer loyalty campaign where consumers earn points by entering codes from specially-marked packages of Coca-Cola products into a website. 2006年，可口可乐公司介绍 ，客户忠诚度的消费者获得网站的广告系列由可口可乐进入包点可口可乐码的特制标志产品进入一个。 These points can be redeemed for various prizes or sweepstakes entries. 这些积分可兑换各种奖品或抽奖项。
truck in Germany可口可乐卡车在德国
The &Holidays are coming!&该&假期来了！& advertisement features a train of red delivery trucks, emblazoned with the Coca-Cola name and decorated with electric lights, driving through a snowy landscape and causing everything that they pass to light up and people to watch as they pass through. 广告的特点是培养红色卡车运送，姓名，上面印有可口可乐和灯光装饰，电器，开车穿越雪域风景，造成的一切传递给他们点亮和人民看着他们经过。
The advertisement fell into disuse in 2001, as the Coca-Cola company restructured its advertising campaigns so that advertising around the world was produced locally in each country, rather than centrally in the company's headquarters in Atlanta, Georgia.
However, in 2007, the company brought back the campaign after, according to the company, many consumers telephoned its information center saying that they considered it to mark the beginning of Christmas.
The advertisement was created by US advertising agency Doner, and has been part of the company's global advertising campaign for many years. 该广告掉进废弃于2001年，由于可口可乐公司调整了其广告活动，使世界广告各地制作的国家在当地每个，而不是集中在该公司的亚特兰大总部设在佐治亚州。 然而，在2007年该公司带回来的运动后，根据该公司介绍，很多消费者打电话给它的信息中心说，他们认为这是为庆祝圣诞节的开端。 该广告是由美国广告代理多纳，并已部分该公司的许多年的全球广告宣传活动。
Keith Law, a producer and writer of commercials for
, was not convinced by Coca-Cola's reintroduction of the advertisement in 2007, saying that &I don't think there's anything Christmassy about
and the commercial is too generic.& 基思法，生产者和作家广告的 ，不相信可口可乐公司的2007年重新在广告，说：&我不认为有什么Christmassy关于和商业是过于笼统。&
In 2001, singer
recorded the campaign's advertising jingle as a single, Wonderful Dream (Holidays are Coming) , which entered the pop-music charts in Germany at no. 2001年，歌手记录运动的顺口溜在没有广告作为一个单一的， 美好的梦（假期来了），音乐排行榜在德国流行的进入。 9.
In 2005, Coca-Cola expanded the advertising campaign to radio, employing several variations of the jingle.
2005年，可口可乐的广告活动，以扩大广播，雇用了几个顺口溜变化。
Special aluminum bottle designs, designed exclusively for the
.特别铝瓶设计，设计了专为
。 Available in Canada.可在加拿大。
Coca-Cola was the first commercial
, at the 1928 games in
, and has been an Olympics sponsor ever since.
This corporate sponsorship included the
, which allowed Coca-Cola to spotlight its hometown. Most recently, Coca-Cola has released localized commercials for the 2010 Olympics in V one Canadian commercial referred to Canada's hockey heritage and was modified after Canada won the gold medal game on February 28, 2010 by changing the ending line of the commercial to say &Now they know whose game they're playing&.
Since 1978, Coca-Cola has sponsored each
, and other competitions organised by FIFA. In fact, one
tournament trophy, the
in 1977 to
in 1997, was called &FIFA& & Coca Cola Cup&.
In addition, Coca-Cola sponsors the annual
in Daytona, Florida. Coca-Cola has a long history of sports marketing relationships, which over the years have included
, as well as with many teams within those leagues. Coca-Cola is the official soft drink of many
teams throughout the nation.
Coca-Cola was one of the official sponsors of the
held on the
. Coca Cola is also one of the associate sponsor of
In England, Coca-Cola is the main sponsor of
, a name given to the three professional divisions below the
(soccer). It is also responsible for the renaming of these divisions& & until the advent of Coca-Cola sponsorship, they were referred to as Divisions One, Two and Three. Since 2004, the divisions have been known as The Championship (equiv. of Division 1), League One (equiv. of Div. 2) and League 2 (equiv. of Division 3). This renaming has caused unrest amongst some fans, who see it as farcical that the third tier of
is now called &League One.& In 2005, Coca-Cola launched a competition for the 72 clubs of the football league& & it was called &Win a Player&. This allowed fans to place 1 vote per day for their beloved club, with 1 entry being chosen at random earning &250,000 this was repeated in 2006. The &Win A Player& competition was very controversial, as at the end of the 2 competitions, Leeds United AFC had the most votes by more than double, yet they did not win any money to spend on a new player for the club. In 2007, the competition changed to &Buy a Player&. This competition allowed fans to buy a bottle of Coca-Cola Zero or Coca-Cola and submit the code on the wrapper on the Coca-Cola website {www.coca-colafootball.co.uk}. This code could then earn anything from 50p to &100,000 for a club of their choice. This competition was favored over the old &Win A Player& competition, as it allowed all clubs to win some money.
Introduced
, to celebrate their
, Coca Cola will sell
cans in packs of 12 355
each, in select stores
Coca-Cola has been prominently featured in countless films and television programs. It was a major plot element in films such as
. It provides a setting for comical corporate shenanigans in the novel
. And in music, in the Beatles' song, &
&, the lyrics said, &Coca-Cola, he say...&.
Since studies indicate &soda and sweetened drinks are the main source of calories in [the] American diet&,
advise that Coca-Cola and other soft drinks can be harmful if consumed excessively, particularly to young children whose soft drink consumption competes with, rather than complements, a balanced diet. Studies have shown that regular soft drink users have a lower intake of
The drink has also aroused criticism for its use of
, which can cause
A link has been shown between long-term regular
intake and
in older women (but not men).
This was thought to be due to the presence of
, and the risk was found to be same for caffeinated and noncaffeinated colas, as well as the same for diet and sugared colas.
The use of Coca-Cola has also been associated with an increase of tumors in
, based on research by the
A common criticism of Coke based on its allegedly toxic acidity levels has been found to be bas
based on these notions have been dismissed by several American courts for this reason. Although numerous court cases have been filed against The Coca-Cola Company since the 1920s, alleging that the acidity of the drink is dangerous, no evidence corroborating this claim has been found. Under normal conditions,
indicates Coca-Cola's acidity causes no immediate harm.
Since 1985 in the US, Coke has been made with
(HFCS) instead of the more expensive cane-sugar. Some nutritionists caution against consumption of HFCS because it may aggravate obesity and type-2 diabetes more than cane sugar.
Also, a 2009 study found that almost half of tested samples of commercial HFCS contained
, a toxic substance.
In India, there is a major controversy whether there are
and other harmful chemicals in bottled products, including Coca-Cola. In 2003 the
in New Delhi, said
produced by soft drinks manufacturers in India, including multinational giants
and Coca-Cola, contained toxins including
that can contribute to cancer and a breakdown of the
. CSE found that the Indian produced Pepsi's soft drink products had 36 times the level of pesticide residues permitte Coca-Cola's soft drink was found to have 30 times the permitted amount. CSE said it had tested the same products sold in the US and found no such residues.
After the pesticide allegations were made in 2003, Coca-Cola sales in India declined by 15 percent. In 2004 an Indian parliamentary committee backed up CSE's findings and a government-appointed committee was tasked with developing the world's first pesticide standards for soft drinks. The Coca-Cola Company has responded that its plants filter water to remove potential contaminants and that its products are tested for pesticides and must meet minimum health standards before they are distributed.
In the Indian state of
sale and production of Coca-Cola, along with other soft drinks, was initially banned after the allegations, until the High Court in Kerala overturned ruled that only the federal government can ban food products. Coca-Cola has also been accused of excessive water usage in India.
) in Chemistry was awarded to Sheree Umpierre, Joseph Hill, and Deborah Anderson, for discovering that Coca-Cola is an effective
and to CY Hong, CC Shieh, P. Wu, and BN Chiang for proving it is not.
Main article:
Coca-Cola has been criticised for alleged adverse health effects, its aggressive marketing to children exploitative labor practices, high levels of pesticides in its products, building plants in
which employed slave labor, environmental destruction, monopolistic business practices, and hiring paramilitary units to murder trade union leaders. In October 2009, in an effort to improve their image, Coca-Cola partnered with the
, providing a $500,000 grant to help promote healthy- the partnership spawned sharp criticism of both Coca-Cola and the AAFP by physicians and nutritionists.
Coke dispenser flown aboard the
Coca-Cola advertising in the
mountains (
The Coca-Cola drink has a high degree of identification with the United States, being considered by some an &American Brand& or as an item representing America. The identification with the spread of American culture has led to the pun &
The drink is also often a
for the Coca-Cola Company.
There are some consumer boycotts of Coca-Cola in
due to Coke's early investment in Israel during the
(its competitor Pepsi stayed out of Israel).
and Pepsi have been successful alternatives in the Middle East.
A Coca-Cola fountain dispenser (officially a Fluids Generic Bioprocessing Apparatus-2 or FGBA-2) was developed for use on the
as &a test bed to determine if carbonated beverages can be produced from separately stored carbon dioxide, water and flavored syrups and determine if the resulting fluids can be made available for consumption without bubble nucleation and resulting foam formation&. The unit flew in 1996 aboard
and held 1.65 liters each of Coca-Cola and Diet Coke.
, the company's
vending machine
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2 liter contour bottle
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